Ready to turn fandom into measurable ROI?
Connect in-stadium and at-home engagement into a unified fan experience, built to drive data, loyalty, and revenue at scale.
TURN your loyalty program into a new Revenue channel
Own your fan data, reward participation, and unlock measurable value and new revenue streams.
Deliver fun, mobile-first experiences that turn fandom into measurable business outcomes. Collect first-party data, connect fragmented touchpoints, and let sponsors activate directly, transforming every fan action into a data point, every moment into measurable ROI.
Trusted by the world's biggest brands
The value hidden in your fanbase
Fan expectations are evolving. Most teams still rely on third-party platforms to reach their own fans.
Fans demand more
Nearly 40% of Gen Z fans rank athlete-driven or behind-the-scenes content among their top sports formats, signaling a shift away from traditional broadcasts.
Fragmented fan experience
Fans engage across 3 to 5 platforms when following their teams, yet most organizations cannot unify those signals, which limits both personalization and conversion.
Teams pay to play
Even with millions of followers, most clubs still rely on third-party and league channels to reach fans, leaving data and new revenue streams outside their control.
The platform built for All your fans
Capture first-party data, launch sponsor-ready activations, and connect every fan interaction on and off season to measurable business results.
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outcomes that matter
Most sweepstakes end at the sign-up. Ours start there - building loyalty, driving revenue, and delivering fan impact you can measure.
IMCF Rewards: A Global Reward Engine for Inter Miami CF Fans
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US
Sponsors + Teams
IMCF Rewards: A Global Reward Engine for Inter Miami CF Fans
Polkadot activated its Inter Miami CF sponsorship with a global rewards program that let fans earn points, entries and instant wins, generating behavioural insights and measurable value for both the sponsor and the club.
89%
of fans engaged from home
7
engagement activities completed per fan on avg
520+
rewards redeemed
How top teams are turning fandom into a monetizable loyalty engine
See how leading sports organizations used SMT to unify fan touchpoints, drive engagement in-stadium and at home, unlock rich fan insights, and activate sponsors at scale.
Read case study
OKX and Man City brought a digital twist to the U.S. tour with an AR collectible quest that turned everyday city landmarks into interactive touchpoints driving awareness for the club and its partners.
Outcomes:
62%
minted their digital collectibles on chain
66%
opt-in to ongoing marketing communications
52%
of fans won a reward, after completing the collectible challenge
Read case study
Filson turned their Seattle Kraken partnership into an interactive, in-arena fan experience, blending AR puck pickups, instant wins, and brand discovery to drive thousands of emails and real foot traffic into their flagship store.
Outcomes:
11,900+
verified emails collected
3,500+
in-arena sign-ups
6.7
avg outcomes per user
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Read case study
Across two major events, SMT helped X Games convert live-event excitement into a connected fan base, collecting verified emails, surfacing fan preferences, and delivering measurable value for partners.
Outcomes:
5,000+
verified Email Collected
1m 36s
average dwell time
Performance-based pricing that scales with results
We price the same way you measure success, by outcomes.
With SMT you only pay for real fan engagement.
With SMT you only pay for real fan engagement.
Marketing outcomes:
Social Follow, Friend Referral and Website visits
Trivia and video watch
Mini Games and app download
Business outcomes:
Quiz, survey and vote (1PD)
On-site QR scan and geo-based AR drop (drive footfall)
Enroll card / Card Linking
Spend outcomes:
Receipt scanning
SKU Level Rewards
Starter
M
B
B
Plus
M
B
B
Pro
M
B
B
